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Doritos – The Sizzle of Summer

Why we love it: Posted on the official first day of summer in the Northern Hemisphere – and during a heatwave in the UK – this couldn’t have been better timed. Combine that topicality with a highly audience specific Relatable Truth, and Doritos have a scorcher of a post. What you can learn from it: As you can see from the comments, this isn’t just wishful thinking from the Doritos team – enjoying a Doritos

Tyrrells twitter funny

Social Media Success: Tyrrells

Have you met Tyrrells? They make crisps, and they occasionally make jokes on Twitter. We take a look at their recent viral comedy success, involving Jacob Rees-Mogg and a bag of Walkers crisps… Tyrrells’ comedy social media marketing isn’t quite consistent enough for us to declare them officially ‘AWESOME ON SOCIAL MEDIA’ and join the likes of Innocent in our hall of fame. But they’re certainly showing promise. Even before their recent big success, we

Pringles – Rick and Morty x Pringles – Super Bowl Ad (2020)

Synopsis This is Pringles’ third attempt at getting us on board with the rather odd idea of ‘flavour stacking’ via a funny Super Bowl commercial. And they may have finally cracked it. Review This feels like Pringles finally found the right angle – a suitably mad way to sell us on their mad idea. Of course, it’s a direction that only works off the backs of its predecessors that didn’t quite land. By showing willingness

Pringles – Sad Device (2019)

The human experience is filled with many things that bring us joy… one of those things is flavor-stacking our Pringles! Why settle for one flavor of Pringles in your mouth when you could have two… or three… or maybe even four? In this funny commercial, we see one guy stacking his favorite Pringles flavors to create what he dubs the “spicy nacho stack.” His friend asks him how many flavor stack combinations are there, and

Funny Advert - Birds Eye Steakhouse Grills - We Hope It's Chips 1982 1980s

Birdseye Steakhouse Grills – We Hope It’s Chips (1982)

“In my view, music gives comedy repeatability” says Trevor Rudge. “Parody music brings instant familiarity. Add an everyday situation (in this instance, burly workmen dreaming of their tea), with a bit of close quarter choreography and this is the result. “We hope it’s chips, it’s chips” has been a personal earworm ever since.” This commercial featured in our round-up of the 50 funniest adverts of all time.

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If you’re ever stuck for social media inspiration, then do what the pros do…and swipe winning content ideas! But how do you know the right ideas to swipe? 

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Inside this file, I’ll show you hundreds of high-performing social posts from brands in countless niches – so you can see real-world examples of what’s working in the newsfeed RIGHT NOW…

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PLUS – every month – for your pleasure and profit – I’ll be adding a fresh swipe file of standout brand-safe social posts that we’ve spotted out in the wild.

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