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Delta – Time Flies (2020)

When most airlines were spending more time on the ground than in the sky, Delta posted this tweet, suggesting that a flight into the future might go down well! Using humour to demonstrate that they understand (and share) the current frustrations of their customers. Who’s with us? pic.twitter.com/oheZOFaSzY — Delta (@Delta) October 13, 2020

Museum of English Rural Life – Talk to the Animals (2020)

Why is this doubly appealing? Because it’s relatable and funny. We’ve all had the ‘can Grandad not turn his camera on again’ moments during lockdown, and MERL have twisted it to make it relevant to them. The result is a lot of engagement. our first Zoom meeting is going great pic.twitter.com/0MqIg0ZCDV — The Museum of English Rural Life (@TheMERL) March 23, 2020

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Social Media Spotlight: Funny Gymshark Tweets

  Every now and then we like to shine the spotlight on a brand that we think is killing it with comedy on social media. This time around, we’re looking at fitness clothing brand Gymshark. It turns out you don’t have to be fit OR funny — you can be both!? Guess I need a new excuse to skip leg day. The Gymshark social media team have recently hit their stride when it comes to

Mint Mobile – New ManageMint feat. Ryan Reynolds (2020)

Synopsis Ryan Reynolds, Hollywood star and new owner of Mint Mobile, presents a low-budget lockdown advert that’s packed with jokes, and delivered in his trademarked self-deprecating tone. Review This is a solid addition to the pantheon of Reynolds-based funny advertising — packed with all the fourth-wall-breaking meta-humour you’d expect from the star of Deadpool. In particular, the glimpse of Ryan’s computer desktop provides a bumper crop of background gags, which rewards repeat viewing and just

Progressive Insurance – WFH – What Day (2020)

Synopsis We’re already big fans of Progressive’s funny ads featuring Mara, Flo and their colleagues. The insurance company’s new series of spots is themed around working from home during the 2020 coronavirus lockdown, with the characters meeting via video call each episode. Review This latest instalment, ‘What Day’, is dubbed ‘the Improv Edition’. We love the characters, and the performers are strong improvisers, but we preferred the tighter (presumably scripted) thirty second spots in this

Heroes, NHS – #StayHomeHeroes (2020)

Synopsis This digital ad campaign was created by advertising agency Iris, for Heroes — the charity founded by NHS workers for NHS workers. It encourages the public to be #StayHomeHeroes during the coronavirus lockdown. Review This campaign grabs the eye with bold colourful imagery and a strong, amusing core idea. The application of some light-touch humour helps it convey its vital message. In particular, note how the images with the strongest tag lines are those

Lobby Its Victors Fault Bat Image Stock Footage Funny Ads Archive

Lobby Films and Advertising – It’s Victor’s Fault (2020)

Synopsis In a time when lockdown has made most video shoots impossible, Portuguese production company Lobby used stock footage to produce this deliciously risky chunk of topical comedy to advertise the video services they’re still able to offer. Bats are definitely having a moment right now, and this ad sees two beautiful specimens blaming a bat called Victor for the spread of coronavirus. They chat about how gutted they are to miss out on roles

Skyn – Stay and F*** at Home (2020)

Synopsis While social media is busy encouraging people to #StayTheFHome and practise social distancing during the Covid-19 pandemic, Skyn (purveyors of fine lubricants, condoms and sex toys) decided to subvert the trending topic with a pleasurable twist. These suggestive slogans are appearing as images and GIFs across the internet — encouraging audiences to spend their time in quarantine doing something sexy…i.e. sex. Review This is funny by default because it’s about sex, right? We’re kind

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