Funny Ads & Commercials
The funniest ads and commercials, rounded up and pulled apart - the techniques behind adverts people actually enjoy.
The Fill-in-the-Blank Formula for a Funny Ad Opening
You do not need to be naturally funny to open an ad with a joke. Here is a fill-in-the-blank formula, with a worked example, that writes the hook for you.
31 October 2024 · 2 min read
The Ad Legend Who Won With Truth, Not Hype
While rivals made ever wilder claims, Bill Bernbach won by showing the plain truth in an entertaining way. His VW ads still teach the lesson decades on.
2 August 2023 · 2 min read
Let’s Compare The Meerkats. Our Top 20 Ads.
Back in 2009, a team of creatives from Ad Agency VCCP strolled into the offices of price comparison website Compare The Market and pitched them what was – quite frankly – a ridiculous idea. “Ok – so y
2 April 2020 · 9 min read
The 10 Funniest 80s Ads (The UK Edition)
It’s official – these are the 10 funniest UK TV Adverts from 1980’s. From Bran Flakes and Trio, to Talking Pages and the John Smith’s acrobatic dog.
14 January 2020 · 7 min read
The Selling Secret the Ad Legends Never Wrote Down
Ogilvy, Halbert and Sugarman all called comedy one of the most powerful ways to sell. Oddly, none of them ever explained how to actually write a funny ad.
23 October 2024 · 2 min read
Find Digital Marketing Inspiration in these Funny McDonald’s Adverts
One of the most effective ways to improve your own digital and social media marketing is to study brands that have mastered the art. McDonald’s is an iconic fast food brand, so they’d be excused for f
5 May 2020 · 5 min read
The 50 Funniest Commercials and Adverts of ALL TIME
Ok – this is it. The big one. This is our definitive list of the 50 funniest commercials of all time. That’s literally the funniest adverts ever. The best Ads of all time – as voted for by YOU. (Or at
1 April 2020 · 19 min read
Humour in Financial Tech Advertising - What Works, and Why
We break down the humour in Ads from four FinTech firms – to see what worked, what didn’t, and what we can all learn from their success (and their failures).
17 December 2019 · 6 min read
100 Million People Pay to Skip Ads. Here Is How to Get Watched Anyway
Up to 99% of viewers skip your ad the instant they can. But when an ad is genuinely worth watching, around half the audience will sit through the whole thing.
12 March 2024 · 2 min read
The funniest commercials of 2020 (so far)
If 2020 were a person, they would be… well… an arsehole. But doom and gloom aside, there have been some positives within the creative world. Tik Tok has given everyone a chance to become internet famo
8 April 2020 · 8 min read
Funny Marmite Adverts - Marmite Mind Control
The Marmite Mind Control Adverts Do you love it, or hate it? Nectar of the gods, or sticky salty hell-spread? The iconic Marmite jar has been dividing families for over 100 years. In 2019, their marke
6 March 2020 · 3 min read
The BBC’s #XmasLife Campaign - an Ad full of Missed Opportunities
Yesterday, the BBC unleashed its Christmas Campaign. Just after Strictly Come Dancing on BBC One – the “#XmasLife” advert got it’s debut. You can watch it here: https://www.youtube.com/watch?v=ACjdP_P
2 December 2019 · 4 min read