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Halfords – De-icing hack

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Why we love it:

We’ve highlighted Halfords as a rising star before and this Teach post definitely has potential. They’re teaching a lesson their audience will appreciate – which just so happens to position their product as the best solution – and they’ve included a splash of entertaining silliness to drive engagement.

What you can learn from it:

Your content doesn’t have to be either educational OR funny. It can be both. Start combining these parallel objectives with the bonus Teach and Showcase templates we give you each month with your subscription – and once you’ve got the hang of those, start stealing inspiration from posts like this.

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