Why we love it:
Another one for the book nerds (it’s a term of endearment, honest). Epic Reads often post content that – while not always hilarious – it’s hugely relatable to their audience. The pros/ cons bullet point format is a great way to highlight several of their audience’s relatable truths in a single gag.
What you can learn from it:
The more relatable your jokes are, the funnier your audience will find them. Also – you can get your text gags ready for Instagram in no time by simply Tweeting them, then screenshotting the Tweet. What started out as a time-saving hack has become a style in its own right. Give it a go and see if it resonates with your audience.
