More valuable than value

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Are you caught in the value trap?

I see it so often. 

Content creators take great care in making seriously valuable social media posts to try to get ahead. 

Giving away all their best advice…

14 Things You Didn’t Know You Could Do With Manure

Only to see their competitors try and outdo them…

14 Things You Didn’t Know You Could Do With Manure (plus one bonus sex tip) 

And eventually, your whole market is so over-saturated with “top tips”, “ninja hacks” and “comprehensive guides to using manure in the bedroom” that no one cares anymore. 

Engagement dries up. 

But how do you get ahead if you can’t “give more value”? 


Become more entertaining. 

Give exactly the same advice you were giving before*, but wrap it up in entertainment. 

*Unless you actually were giving manure-based sex tips. In which case, stop that now.

Eventually, people tire of learning. 

They don’t want lectures. 

But they DO…

Come out of 3-hour movies begging for more…

Scroll through hours of videos of adorable pugs having so much difficulty on a trampoline that it borders on animal abuse and…

Binge entire seasons on Netflix in a weekend.

All because humans will never tire of entertainment. 

And what kind of content is universally entertaining? 

You guessed it…

Gladiatorial combat between man and beast. 

But also… Comedy. 

It doesn’t matter if you used the right #hashtag.

Or if you posted at the ‘optimal time’. 

If a post is funny, it’ll get engagement on social media. 

And if it’s only funny to your target market – making you one of the insiders – it’ll help boost sales too.

You read that right. If it’s funny to a smaller audience, it’ll actually make you more sales. 

You can learn our system for reliably turbo-charging your social content with comedy and…

…get fill-in-the-blank memes to create engaging, sales-boosting content in minutes with…

The Social Success Machine Blueprint & Masterclass and Brands Against Mundanity Meme Maker Edition bundle (plus one bonus sex tip) here:



While it’s on offer, this bundle costs less than a fresh barrow of horse poop, but…

Has the power to drive more sales from social media than you’ve ever seen before:

Adam Hunt

Adam Hunt

Advertising Creative, Copywriter, TV Producer, Comedy Writer and the Founder and Creative Director of White Label Comedy

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