
Corporate Rebels – expectation vs reality
Why we love it: Corporate Rebels prove that you can and should be funny on LinkedIn. This cartoon twist on the classic ‘expectation vs reality’ format expresses a sentiment that their audience will find funny because it’s true (B2B clients tend to want better results than they can afford to pay for). What you can learn from it: Often, the simpler the gag, the better. This example strips out anything extraneous – it’s easy to