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Marmite

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Marmite Advert — Marmite Peanut Butter

Marmite’s marketing over the last couple of years has centred around the idea of turning ‘Marmite haters’ into ‘Marmite lovers’ via hypnosis. It’s a funny idea, and most of the ads they’ve released on the theme have been reasonably entertaining. Sadly, none have blown us away (read: ‘none have made us laugh out loud’), and this is no exception. To its credit, this little ten-second spot packs quite the visual punch thanks to its dancing

Funny Marmite Adverts – Marmite Mind Control

The Marmite Mind Control Adverts Do you love it, or hate it? Nectar of the gods, or sticky salty hell-spread? The iconic Marmite jar has been dividing families for over 100 years. In 2019, their marketing manager said, “Recent research cemented Marmite’s reputation as the most loved and hated product of our generation” and they reckoned they had finally cracked how to convert even the most ardent haters’ taste perceptions. The Unilever brand planned to

Marmite Advert — Marmite Mind Control Short Advert

Marmite’s marketing over the last couple of years has centred around the idea of turning ‘Marmite haters’ into ‘Marmite lovers’ via hypnosis. It’s a funny idea, and most of the ads they’ve released on the theme have been reasonably entertaining. This twenty second spot is short and sweet (or should that be ‘short and salty’?) and tells you everything you need to know. These people hate Marmite, they watch the hypnosis film, they love Marmite.

Marmite Advert — Marmite Mind Control AA

Marmite’s marketing over the last couple of years has centred around the idea of turning ‘Marmite haters’ into ‘Marmite lovers’ via hypnosis. Most of the ads on this theme have been mildly entertaining — we didn’t love them, or hate them, but we did feel they failed to capitalise on the inherently funny core idea of this campaign. This ad is the exception. Marmite took the idea of subliminal messaging one step further. Comedy is

Marmite Advert — Marmite Mind Control Experiment

Marmite’s marketing over the last couple of years has centred around the idea of turning ‘Marmite haters’ into ‘Marmite lovers’ via hypnosis. We’ve enjoyed lots of the ads in this series, even if we felt that most of them didn’t fully turn the funny core idea into consistently funny video content. This particular three-minute film is the culmination of Marmite’s genuine social experiment, in which they invited the Marmite haters to apply to be hypnotised

Marmite Advert — Marmite Mind Control Taster

Marmite’s marketing over the last couple of years has centred around the idea of turning ‘Marmite haters’ into ‘Marmite lovers’ via hypnosis. In 2019, they actually ran a social experiment in which they apparently converted seven out of ten haters into lovers. This ad is supposedly an excerpt from the hypnosis film used in the experiment — albeit with the hypnotherapy segments removed, according to the brand’s disclaimer in the YouTube description. The trippy visuals

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