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Nicole Alexandra Michaelis – Copy Meets Design

Why we love it: Here we’ve got another LinkedIn marketer taking advantage of the relative rarity of memes on the platform – once again using the format to present one of her audience’s relatable pains. But what we love most here is that Nicole posted this still from Succession shortly after the episode first aired, when it was a hot topic of conversation on social media – thereby combining relatability and topicality which, as we

Ari Murray – Budgeting Gone Wild

Why we love it: Memes are still a relatively rare sight on LinkedIn – which is why, when they’re executed well, they have a strong chance of going viral. (In fact – we recently scored more than 1.5 million impressions with one, which you can check out in Issue 6.) This meme jumps off the feed – your average LikedIn user won’t expect to see stills from reality TV shows, so it’ll stop their scroll

alexa99uk – Alexa’s Hidden Talent

Why we love it: This is comedy content creation at its laziest – letting your audience write the jokes for you. Here, Alexa UK have found funny UGC (User Generated Content) out in the wild, that speaks to one of their audience’s Relatable Truths (“My kids interact with Alexa in unexpected ways”). All that remained was to give it the minimumeffort ‘screenshot on a branded background’ treatment, and they had a solid post that ended

Adam Hunt – From Laughs to Leads

Why we love it: We wrote it! Look closer, see – that’s Adam Hunt from White Label Comedy. (No, not Buzz Lightyear. Above that.) This was our top LinkedIn post for the month, bringing in more than 1.5 million impressions, 13k likes, 400 comments, 1.2k new followers and – most importantly – 126 new leads. What you can learn from it: Aside from “hire White Label Comedy”? Oh, OK then… Firstly, don’t be afraid to

Taco Bell – Triplelupa – TikTok Dad (2020)

Synopsis Taco Bell enlists a dad who’s ‘not like other dads’ to advertise their new triple chalupa via a series of excruciating TikTok posts. Review We’re fans of anything that experiments with form, so we enjoyed the aspect ratio switch — particularly as it’s been used to deliver a classic comedy reveal. It’s the 2020 equivalent of a ‘pull back to reveal he’s not wearing any trousers’ type gag in a Will Ferrell movie. More

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ENDLESS inspiration for AWESOME SOCIAL POSTS for your brand or business

If you’re ever stuck for social media inspiration, then do what the pros do…and swipe winning content ideas! But how do you know the right ideas to swipe? 

I’m going to show inside my personal swipe file of awesome social posts. 

Inside this file, I’ll show you hundreds of high-performing social posts from brands in countless niches – so you can see real-world examples of what’s working in the newsfeed RIGHT NOW…

…and use these as prompts for your own awesome content. 

PLUS – every month – for your pleasure and profit – I’ll be adding a fresh swipe file of standout brand-safe social posts that we’ve spotted out in the wild.

For each post, I’ll tell you why I love it and what YOU can learn from it.

Making it easy for you to reverse-engineer their success for your brand.