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PC Game Pass – Extra mouse buttons

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Why we love it:

Xbox Game Pass pretends to have added relatable desires as additional functions that can be triggered by this mouse.

Three of the desires are genuinely relatable, while the fourth isn’t relatable, but is deliciously surreal (which makes it the perfect ending to the list).

What you can learn from it:

The positive relatable truths (desires, small joys, daily delights) can often be harder to make jokes about – because those jokes are almost always less funny than ones based on the negative relatable truths (fears and pains).

But a post that assigns fun, funny functionality to an existing well-known product is a great opportunity to prove that rule of thumb wrong.


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ENDLESS inspiration for AWESOME SOCIAL POSTS for your brand or business

If you’re ever stuck for social media inspiration, then do what the pros do…and swipe winning content ideas! But how do you know the right ideas to swipe? 

I’m going to show inside my personal swipe file of awesome social posts. 

Inside this file, I’ll show you hundreds of high-performing social posts from brands in countless niches – so you can see real-world examples of what’s working in the newsfeed RIGHT NOW…

…and use these as prompts for your own awesome content. 

PLUS – every month – for your pleasure and profit – I’ll be adding a fresh swipe file of standout brand-safe social posts that we’ve spotted out in the wild.

For each post, I’ll tell you why I love it and what YOU can learn from it.

Making it easy for you to reverse-engineer their success for your brand.