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mountaindew – When Stock Photos Steal the Show

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Why we love it:

Stock photos, paired with a brand-safe Relatable Truth, combined with a dash of topicality? That’s kinda our whole thing here at White Label Comedy (at least, it’s one of our whole things). This carousel from Mountain Dew is more meta than most brand’s memes – demonstrating that they’ve identified their audience’s preferred style of comedy and are happy to lean into it, hard.

What you can learn from it:

Adobe Stock and the other sites are full of evocative, topical images for every conceivable occasion – and thanks to Brands Against Mundanity Monthly, you’ve already got stacks of creative ways to use them in relatable memes.

While it’s tempting to try and stretch out your content by posting individual memes, consider grouping them into carousel posts on a given theme. The interactivity (i.e. swiping through) increases user dwell time, which tells the Instagram algorithm that your content is worth showing to more people.


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ENDLESS inspiration for AWESOME SOCIAL POSTS for your brand or business

If you’re ever stuck for social media inspiration, then do what the pros do…and swipe winning content ideas! But how do you know the right ideas to swipe? 

I’m going to show inside my personal swipe file of awesome social posts. 

Inside this file, I’ll show you hundreds of high-performing social posts from brands in countless niches – so you can see real-world examples of what’s working in the newsfeed RIGHT NOW…

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PLUS – every month – for your pleasure and profit – I’ll be adding a fresh swipe file of standout brand-safe social posts that we’ve spotted out in the wild.

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Making it easy for you to reverse-engineer their success for your brand.