Founder and Head of Growth, White Label Comedy
Why we love it:
Another one for the book nerds (it’s a term of endearment, honest). Epic Reads often post content that – while not always hilarious – it’s hugely relatable to their audience. The pros/ cons bullet point format is a great way to highlight several of their audience’s relatable truths in a single gag.
What you can learn from it:
The more relatable your jokes are, the funnier your audience will find them. Also – you can get your text gags ready for Instagram in no time by simply Tweeting them, then screenshotting the Tweet. What started out as a time-saving hack has become a style in its own right. Give it a go and see if it resonates with your audience.
Adam Hunt
Founder and Head of Growth at White Label Comedy. He spends his days convincing serious brands that funny is the most profitable thing they're not doing.
Your marketing isn’t broken. It’s just boring.
It’s time you met the agency behind the internet’s most profitable funny brands.
Work with us
