How do you repair a boiler?? is what I typed into YouTube…
Because there was no way I was going to pay someone to do something I could probably manage myself.
But in my haste to grab a wrench, wrangle the sprockets and recalibrate my dodgy danglewidget three turns to the left, I was forgetting the sage words of best-selling author and business coach Dan Sullivan…
“Who, not how.”
Meaning – in almost every situation – it’s better to find a “who” (e.g. a qualified boiler repair technician)…
That can already do the “how” (e.g. repair a boiler)…
Rather than going to great lengths to work out how to do it yourself, which very often delivers sub-optimal results…
(e.g. My boiler exploded, brought down the ceiling and destroyed my vivarium – the rare and venomous inhabitants of which are now slithering into unwitting new abodes across southeast London.)
It’s also a nice way to segue into saying “we can make your social content for you”.
Following our Jokes that Sell formula, our team of A-list comedy writers can create brand-safe jokes precision crafted to convert your followers into devoted customers.
In other words, we’re the WHO that knows the HOW – so you can sit back and HAHA.
Book a free virtual coffee so you can see for yourself how White Label Comedy can help grow your business here:
https://whitelabelcomedy.com/contact/schedule-a-call-wlc
In the meantime, I’ll be searching YouTube for ‘how do you catch 800 snakes’.
