The world’s only dedicated collection of funny branded social media posts, history’s funniest TV Commercials, hilarious Facebook Ads, side-splitting YouTube Adverts and delicious witty Print Advertising – all gathered together in one database.
Why we love it: This is designed to appeal primarily to SparkNotes’ audience – who will clock the reference to ‘The Tell Tale Heart’ by Edgar Allen Poe. But even those who weren’t fully in-the-know found it funny – because on the face of it, it’s just a topical format with a silly, dark twist. (And yes, we know it’s technically three years old – but it’s so good, it attracts fresh engagement every December!)
Spark notes have again broken down their brand message into their joke – we make studying fun. This joke is very to their audience (computer files and Shakespeare) and they very rarely miss with any of their social humour. 📁Shakespeare plays └📁Characters └📁Communication skills └⚠️This folder is empty — SparkNotes (@SparkNotes) January 16, 2020
Part of being relatable is, well, being relatable. And pointing out how Hamlet’s Dad is nothing more than your own Dad, only 300 years ago wearing tights? Spark Notes proving again that knowing the audience is line one, page one. The most relatable character in Hamlet is the ghost of Hamlet’s dad – Refuses to speak in front of large groups – Just wears the same thing all the time – Asks for huge favors
Top up your coffee and take a pew. It’s time to take a look at a brand that’s indisputably… AWESOME ON SOCIAL MEDIA! UK readers may not be familiar, but SparkNotes is a big deal in the United States of Academia. They produce award winning study guides for Shakespeare texts and other classic works of literature — if you were the kind of high school student who thought ‘To Kill a Mockingbird’ was a ‘How
SparkNotes Twitter Highlights This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media. Date ideas for Valentine's Day: – Get dinner– See a movie– Resurface after 5 years with a large fortune and a new identity to win the heart of the girl you love– Throw a party that symbolizes the moral corruption and superficiality of the rich–
SparkNotes Twitter Highlights This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media. 📁Shakespeare plays └📁Characters └📁Communication skills └⚠️This folder is empty — SparkNotes (@SparkNotes) January 16, 2020 The ‘file naming structure’ meme may be one of the more obscure joke formats trending on Twitter — but broad appeal isn’t always the goal when you’re trying to attract
SparkNotes Twitter Highlights This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media. JOB HUNTING– stressful– frustrating– a job in itself TAKING CAREER ADVICE FROM THREE WITCHES ON THE HEATH– ominous and cool– guaranteed results– you don't even have to do anything besides slay duncan and frame the servants. anyway your wife can help with that — SparkNotes
SparkNotes Twitter Highlights This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media. 19th-century authors pic.twitter.com/Oj1gv1AZVx — SparkNotes (@SparkNotes) April 13, 2020 Parks and Recreation is a hilarious sitcom with a massive fan base, so it’s a smart move to co-opt a meme from the show. However, while other brands simple post other people’s memes without making them
SparkNotes Twitter Highlights This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media. Gandalf falling from the Bridge of Khazad-dûm https://t.co/NG7ek0B77b — SparkNotes (@SparkNotes) March 6, 2020 SparkNotes loves a Lord of the Rings reference. I mean, who doesn’t? The funny social media veterans behind the SparkNotes Twitter account showed off their reactive posting skills with this one.
SparkNotes Twitter Highlights This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media. when edgar allan poe refuses to name the narrator pic.twitter.com/EUCfrV9aFy — SparkNotes (@SparkNotes) April 20, 2020 This one appeals to their ideal customer on two fronts. Everyone loves Lord of the Rings, and most students have at least heard of Edgar Allen Poe…even if it’s
Join our mailing list and access our swipe file of awesome social posts you can model for your brand or business today.
Join over 500+ brands and content creators who use humour to captivate their audience thanks to our monthly delivery of 31 viral joke templates.
Discover the proven ‘4×4’ blueprint that skyrockets social media growth in any market.
Hire our A-list comedy writers to craft viral content that builds an engaged audience of ideal customers for your personal brand, start-up, or SME.
If you’re ever stuck for social media inspiration, then do what the pros do…and swipe winning content ideas! But how do you know the right ideas to swipe?
I’m going to show inside my personal swipe file of awesome social posts.
Inside this file, I’ll show you hundreds of high-performing social posts from brands in countless niches – so you can see real-world examples of what’s working in the newsfeed RIGHT NOW…
…and use these as prompts for your own awesome content.
PLUS – every month – for your pleasure and profit – I’ll be adding a fresh swipe file of standout brand-safe social posts that we’ve spotted out in the wild.
For each post, I’ll tell you why I love it and what YOU can learn from it.
Making it easy for you to reverse-engineer their success for your brand.
