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Funniest brands on Social Media (and TV)

The world’s only dedicated collection of funny branded social media posts, history’s funniest TV Commercials, hilarious Facebook Ads, side-splitting YouTube Adverts and delicious witty Print Advertising – all gathered together in one database.

Insurance

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Progressive Insurance – WFH – What Day (2020)

Synopsis We’re already big fans of Progressive’s funny ads featuring Mara, Flo and their colleagues. The insurance company’s new series of spots is themed around working from home during the 2020 coronavirus lockdown, with the characters meeting via video call each episode. Review This latest instalment, ‘What Day’, is dubbed ‘the Improv Edition’. We love the characters, and the performers are strong improvisers, but we preferred the tighter (presumably scripted) thirty second spots in this

Progressive Insurance – Off the Mara-ket (2020)

Synopsis Mara and Flo are at a karaoke bar, wearing their branded aprons and badges (as you do). They keep getting hit on by guys, but Mara’s not having any of it — she shuts each one down by advertising her fictional unattractive traits: “I have a back rash”, “I laugh like this”, and crucially, “I love insurance”. Review This ad nails the basics of sketch comedy while making it abundantly clear what’s being sold.

GEICO – Lobster Hot Tub Party (2019)

GEICO prides itself on offering the best deals when it comes to car insurance premiums. In fact, once you know how great their deals are, “nothing will be able to excite you as much”. At least that’s their brand message – and one they’re hoping you’ll buy into. In this funny commercial, we see a married couple in a hot tub with a lobster. At first, it seems that both of them are puzzled by

Geico – Hump Day (2013)

Synopsis How happy are customers who switch to Geico? Happier than a camel on Hump Day – apparently. Review Another one of those “funny” adverts that spawned a seemingly never-ending series. I’m not a huge fan of this one (it’s not particularly clever) but you can’t deny that it’s captured the nation’s attention. Entry Submitted By Adam Hunt, Creative Director, White Label Comedy This advert made it into our list of the 50 best commercials

Compare the Market – Keep Life Simples (2019)

Synopsis Sergei is driving Alexandr in a swanky new car. There’s a communication mix-up and Sergei thinks that the car is completely automated, when actually it’s the car insurance, so he lies back and thinks of England. Hilarity ensues when they head towards a cliff-edge. One of the best Compare The Market ads there is. Review I think you can include any of the Compare the Market/Meerkat adverts because they’re delightfully simple and have taken

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The Ultimate Guide to Comedy in Social Media Marketing