SparkNotes Twitter Highlights
This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media.
JOB HUNTING
– stressful
– frustrating
– a job in itselfTAKING CAREER ADVICE FROM THREE WITCHES ON THE HEATH
– ominous and cool
– guaranteed results
– you don't even have to do anything besides slay duncan and frame the servants. anyway your wife can help with that— SparkNotes (@SparkNotes) March 6, 2020
You don’t have to reinvent the wheel every time you write a joke for Twitter. The ‘funny list’ format is a tried-and-tested route to laughs. The SparkNotes social media team often use this format to draw comparisons and contrasts between modern life and classic literature. Here, they’re comparing the frustrations of modern job hunting with the experience of Shakespeare’s Macbeth.
Take note of how the comedy ‘rule of three’ has been applied here. This helps the rhythm of the joke and makes the punchline land better. Rhythm is an important part of comedy, even when the joke is going to be read by the audience rather than heard!
Want to see more fine examples of comedy in social media marketing from the SparkNotes Twitter account? We’ve compiled our favourites here. It’s funny tweets like this that make SparkNotes one of the funniest brands on social media!