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SparkNotes – Calling a Lyft (2020)

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SparkNotes Twitter Highlights

This is one of our favourite recent funny tweets from SparkNotes — the study guide brand that’s massive in America and absolutely killing it on social media.

Juxtaposition is the comedian’s go-to. Compare and contrast two opposing ideas and BANG — you’ve got yourself a joke. The SparkNotes Twitter account thrives on comparing and contrasting elements of modern life with references from literature — in this case, ancient literature. In this instance, they’re comparing your options for a budget taxi ride. Is it going to be Lyft, or the ferryman of the dead from Greek and Roman mythology?

Frankly, we’d choose a ride with Charon any day of the week. We’ve had plenty of conversations with drivers who may as well have been denizens of the underworld…

Want to see more fine examples of comedy in social media marketing from the SparkNotes Twitter account? We’ve compiled our favourites here.

It’s funny tweets like this that make SparkNotes one of the funniest brands on social media!