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Snickers – Fix The World (Teaser) (2020)

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Synopsis

A series of 3 adverts in which various people explain “why” they’re digging a huge hole. A teaser for what we hope will be an actual joke on Super Bowl Sunday…

Review

One of the best ways to make any brand funny is position it as the solution to a relatable problem. The only problem is – it needs to “make sense”. (Logical sense). Snickers has just released the set-up to what I’m hoping will be a great joke. Now we just have to wait for Super Bowl Sunday to see if the punchline lives up to the hype…

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