Done right (with your brand painted as the hero, and the jokes lining up with your brand message), comedy doesn’t backfire. Here are 5 reasons why you really don’t need to be scared of using comedy in your marketing mix any more.
One product, two different Ads – the one that made us laugh has already had 93x as many eyeballs on it. And it’s almost certainly converted a higher percentage of those into sales, too.
We break down the humour in Ads from four FinTech firms – to see what worked, what didn’t, and what we can all learn from their success (and their failures).
Our Free E-Book will help your brand find the sense of humour you never realised it could have – so you can turn its message into comedy content quickly, easily, and effectively.
I often find myself wondering just how much the use of humour in advertising has changed over the years – and today, I stumbled upon
As a marketer (and as a former single man) I’ve seen countless Dating Apps burst onto the scene with a huge fanfare telling us all
Yesterday, the BBC unleashed its Christmas Campaign. Just after Strictly Come Dancing on BBC One – the “#XmasLife” advert got it’s debut. You can watch
